Recent News & Press Coverage
Stay informed with official news and updates from The ASCII Group. This section features company announcements, strategic initiatives, and industry coverage that reflect our continued commitment to the MSP community and the broader IT channel.
The ASCII Group Appoints Ted Roller as Chief Community Officer
Washington, D.C.– January 14, 2026 – The ASCII Group, North America’s original and vendor-neutral community for Managed Service Providers (MSPs), is pleased to announce the appointment of Ted Roller as Chief Community Officer, a newly created executive role focused on strengthening member engagement and expanding ASCII’s community across the United States and Canada.
In this role, Roller will lead initiatives designed to deepen member connection and engagement, working closely with MSPs to help shape the future of the ASCII community. His focus will be on ensuring ASCII continues to reflect the real-world needs of MSP business owners and remains a trusted resource for peer insight and collaboration.
Roller brings more than 25 years of experience in the IT channel, with a career spanning MSP ownership and senior channel leadership roles. Earlier in his career, he owned and operated an MSP that was recognized locally as one of the Fast 50 fastest-growing companies, providing firsthand experience with the operational and strategic realities MSPs face.
He has since held senior channel leadership positions at LogMeIn, Intronis, Mailprotector, CloudRadial, Zomentum, and FlexPoint, where he helped build partner programs, strengthen community engagement, and support growth through indirect sales models. In addition, Roller has contributed to industry education as faculty for CompTIA and has been recognized by organizations including MSPmentor, The Channel Company, and SMB Nation.
“Ted’s background as both an MSP owner and a channel executive makes him uniquely qualified to lead our community efforts,” said Jerry Koutavas, CEO of The ASCII Group. “His role will be instrumental in strengthening member engagement and expanding ASCII’s reach as we continue to support MSPs across North America.”
“ASCII has always represented something different in this industry,” said Roller. “It is a community built on trust, openness, and shared experience. I’m honored to join the team and look forward to helping shape the next chapter of member engagement and community leadership.”
About The ASCII Group, Inc.
The ASCII Group is the premier community of North American MSPs, MSSPs and Solution Providers. The Group has members located throughout the U.S. and Canada, and membership encompasses everyone from credentialed MSPs serving the SMB community to multi-location solution providers with a national and international reach. Founded in 1984, ASCII provides services to members including leveraged purchasing programs, education and training, marketing assistance, extensive peer interaction and more. ASCII works with a vibrant ecosystem of leading and major technology vendors that complement the ASCII community and support the mission of helping MSPs to grow their businesses. For more information, please visit www.ascii.com.
Press Contact
Jessica Turner
Senior Digital Engagement Manager
Tel: 800-394-2724
Email: jturner@ascii.com
Web: www.ascii.com
ASCII Resident Expert Article: Reaping the Benefits of Social Media Without Investing the Time, Channel Insider, January 19, 2011 by Jerry Koutavas
I used to have a “who cares” mindset around the social media like Facebook, Twitter and LinkedIn because who has the time? But a recent experiment made me change my mind about how effective these tools can be when it comes to keeping in touch with customers.
Read More….
http://www.channelinsider.com/c/a/Commentary/Reaping-the-Benefits-of-Social-Media-Without-Investing-the-Time/
Do You Web 2.0? Social Media Tips For Business Owners, Business Solutions Magazine, December 8, 2010, by Gennifer Biggs
I know there are still those of you who struggle to wield the power of social media to the advantage of your IT business, so as this year —which could be argued was the point when interactive media truly started to impact the channel — wraps up, I thought I’d share some tips about making social media work for your business.
Read More….
http://bsminfo.com/article.mvc/Social-media-tips-for-business-owners-0001
ConnectWise Wins Best Software Solution At 2010 ASCII Reseller Success Summit, Business Solutions Magazine, October 27, 2010
ConnectWise Software, the leading business operating system designed exclusively for IT service providers, VARs and MSPs, announced today it was voted the Best Software Solution by solution provider attendees at the 2010 ASCII Reseller Success Summit in Boston.
Read More….
http://bsminfo.com/article.mvc/ConnectWise-Wins-Best-Software-Solution-0001
ConnectWise Wins Best Software Solution At 2010 ASCII Reseller Success Summit
ConnectWise Software, the leading business operating system designed exclusively for IT service providers, VARs and MSPs, announced today it was voted the Best Software Solution by solution provider attendees at the 2010 ASCII Reseller Success Summit in Boston.
Read More….
http://bsminfo.com/article.mvc/ConnectWise-Wins-Best-Software-Solution-0001
The ASCII Group Announces Influential Service To Help Solution Providers Manage Their Social Media Presence, Business Solutions Magazine, October 26, 2010
Bethesda, MD /PRNewswire/ – The ASCII Group, Inc. (ASCII), the nation’s oldest and most established community of independent solution providers, has announced an innovative and unique social media service to help ASCII members manage and increase their presence on social media outlets.
Read More….
http://bsminfo.com/article.mvc/The-ASCII-Group-Announces-Influential-0001
Reflexion Accepts ASCII Cup, Business Solutions Magazine, August 5, 2010, Gennifer Biggs
The ASCII Group, the largest community of independent computer resellers in the world, took time out of a busy schedule at CompTIA Breakaway to present its ASCII Cup on Reflexion Networks as its “Vendor of the Year.” Reflexion is a provider of hosted email and web security, compliance and business continuity services for small and midsize businesses worldwide.
Read More….
http://bsminfo.com/article.mvc/Reflexion-Accepts-ASCII-Cup-0001
The ASCII Member Profile: Kevin Vaughn
June 8, 2010, by ChannelPro TV
Kevin Vaughn of A-One Networks describes his ASCII experiences with Channelpro Publisher Michael Siggins, membership has its privileges & advantages!
Read More….
http://www.channelprosmb.com/article/18788/VIDEO-ASCII-Member-Profile-Kevin-Vaughn/
What's Your Definition of Cloud Computing? Even The Industry Doesn't Agree!
KI Technology Group, June 7, 2010, by Linda Lynch
Linda discusses how the panel for Cloud Computing could not quite agree on what cloud computing is.
Read More….
http://www.kitechnologygroup.com/Blog/tabid/66/articleType/ArticleView/articleId/241/categoryId/19/Whats-your-definition-of-cloud-computing-Even-the-industry-doesnt-agree.aspx
ASCII Summit: Are MSPs Driving Commoditization of Their Offerings?
A reminder of why it is important to keep the personal touch in your dealing with clients, especially when your face to face time is becoming less and less.
Read More….
http://bsminfo.com/article.mvc/Commoditization-Of-Managed-Services-0001
Want to Stay in the Know?
Sign up to receive the latest ASCII news, announcements, and industry coverage.
.svg)
