Recent News & Press Coverage
Stay informed with official news and updates from The ASCII Group. This section features company announcements, strategic initiatives, and industry coverage that reflect our continued commitment to the MSP community and the broader IT channel. Press inquiries: Contact alysia@ascii.com
The ASCII Group Announces 2026 ASCII Edge Conference Series: Where Community Builds Business
Washington, D.C. – September 30, 2025– The ASCII Group, the original and premier community of Managed Service Providers (MSPs) across North America, today announced the 2026 schedule for its ASCII Edge conference series. Since 1984, ASCII has remained the only vendor-neutral community dedicated to helping MSPs grow through peer collaboration, education, and industry engagement.
ASCII Edge 2026 will bring together more than 1,500 MSPs, technology providers, and industry leaders in eight cities across the U.S. and Canada. Each two-day event delivers business-focused sessions, actionable strategies, and high-value networking opportunities designed to help MSPs compete effectively and build stronger businesses.
ASCII Edge 2026 Dates and Locations
- Costa Mesa, CA – February 25 & 26
- Dallas, TX – March 25 & 26
- Newark, NJ – April 22 & 23
- Seattle, WA – May 27 & 28
- Washington, D.C. – July 22 & 23
- Toronto, ON – August 26 & 27
- Chicago, IL – September 23 & 24
- San Antonio, TX –October 21 & 22
To ensure high-quality sessions, all vendor presentations are reviewed by the ASCII Edge Content Advisory Committee, comprised of experienced MSP members. This peer-review process reflects ASCII’s commitment to offering content that is practical, non-sales focused, and directly relevant to MSP business challenges.
“ASCII Edge is built by MSPs, for MSPs,” said Jessie Devine, VP of Channel Development, The ASCII Group. “Our education-focused sessions give MSPs strategies they can act on, while vendors gain meaningful engagement with a community that values trusted partnerships.”
In addition to peer-driven programming, ASCII Edge 2026 will feature collaborative networking, a solution pavilion with leading technology partners, and the annual ASCII Cup Awards, which recognize the top vendors serving the MSP community. The full lineup of speakers, including the keynote, will be announced later this fall.
About The ASCII Group, Inc.
The ASCII Group is the premier community of North American MSPs, MSSPs and Solution Providers. The Group has members located throughout the U.S. and Canada, and membership encompasses everyone from credentialed MSPs serving the SMB community to multi-location solution providers with a national and international reach. Founded in 1984, ASCII provides services to members including leveraged purchasing programs, education and training, marketing assistance, extensive peer interaction and more. ASCII works with a vibrant ecosystem of leading and major technology vendors that complement the ASCII community and support the mission of helping MSPs to grow their businesses. For more information, please visit www.ascii.com.
Press Contact:
Alysia Vetter
Chief Marketing Officer
Tel: 800-394-2724
Email: alysia@ascii.com
Web: www.ascii.com
Kaseya Partners With ASCII, Lenovo and others to offer SaaS Partner Program, Business Solutions Magazine, February 25, 2010, by Gennifer Biggs
With so many VARs still tentative about jumping over the fence and adopting the managed services recurring revenue business model, some well-recognized names in the IT industry have joined forces with a managed services vendor to give those business owners a push. Kaseya, an IT systems management software provider, has unveiled its SaaS Partner Program (KSP), which it will offer through industry partners such as the ASCII Group, Cloud Services Depot, Ingram Micro (Australia/New Zealand), Jamcracker, Lenovo, and the Virtual Administrator division of Network Depot. KSP includes hosted applications (starting with IT Toolkit and two other offerings coming quickly), access to experts, customized landing pages for branding, a customer portal for billing and support, and training. Read More….
GFI Software Joins ASCII Group's Solution Alliance Network And Becomes Platinum Sponsor Of ASCII Success Summit, Business Solutions Magazine, February 15, 2010
GFI Software, a leading infrastructure provider for small andmedium-sized businesses, has announced ASCII Group Solution AllianceMembership and Platinum Sponsorship of the ASCII Reseller SuccessSummits. The alliance between GFI and ASCII will provide additionalbenefits and education for ASCII members in the growing IT Support, VARand Managed Services market.GFI has been welcomed by The ASCII Group – the nation’s oldest and mostestablished community of independent managed service providers, systemintegrators and solution providers.Read More….
Bulls Eye Award 2009 Contender, Channel Insider, January 4, 2010, by Channel Insder Staff
It seems as though every vendor, distributor and association is inthe “channel community” business. The term “community” is being thrownaround liberally, but only these groups have built true communities ofsolution providers. See whose community you should belong to.
Bull`s Eye Awards: Channel Community of the Year – CONTENDER
ASCII, Cetrom Partnership Addresses Cloud Interoperability, Channel Insider, October 10, 2009, by Lawernce Walsh
ASCII members will gain access to Cetrom’s integration and customization services to build cloud computing portfolios tailored for specific customers and verticals. Read More….
ASCII Group Inks Recurring Revenue Opportunity with Cloud Integrator, Business Solution Magazine, October 5, 2009
The ASCII Group, the largest community of independent computer resellersin the world, has selected Cetrom Information Technology to providecustom cloud integration for its solution provider community. Thepartnership provides the ASCII Group community access to hundreds ofapplications in a cloud based delivery model.Read More….
Passing the Channel Cup of Success, Channel Insider, August 9, 2009, by Lawrence Walsh
Channel legend (all of two year’s old) holds that those that drink from The ASCII Group ‘Cup of Success’ shall enjoy wealth and prosperity. The cup passed last week from Kaseya to Reflexion, which shared the magic with all in attendance at the ceremony. Here’s a look at the festivities. Read More….
Kaseya-Powered ASCII MSP Fuel Helps VARS Jump into Managed Services, Channel Insider, August 5, 2009, by Jessica Davis
While most resellers agree that managed services make sense as partof a future business plan, it’s often hard to make the leap. Now theASCII Group is offering a way for VARs to get started with its ASCII MSPFuel offering, based on Kaseya. Read More….
Reflexion Named Vendor Of The Year By The ASCII Group, Business Solutions Magazine, August 4, 2009
The ASCII Group, the largest community of independent computer resellersin the world, today announced that it has bestowed the coveted ASCIICup on Reflexion Networks as its “Vendor of the Year.” Reflexion is aprovider of hosted email and web security, compliance and businesscontinuity services for small and midsize businesses worldwide.Read More….
Koutavas Named Predident of ASCII Group, Channel Insider, July 30, 2009, by Lawrence Walsh
Jerry Koutavas is moving up from his role as head of businessdevelopment to president of the large community of solution and serviceproviders. Read More….
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